About Giuliva Heritage Collection
Nestled in the heart of Italy’s Abruzzo region, surrounded by majestic mountains, Campo Imperatore is a green Alpine meadow where nature reigns supreme.
In this peaceful and serene environment, Gerardo Cavaliere and Margherita Cardelli dreamt up a brand that could translate their lifestyle and unique, personal aesthetic.
Rooted in an effortless yet sophisticated style, able to survive the fast-pace of fashion, Giuliva Heritage Collection promotes a sustainable and mindful approach to life.
These core values are encapsulated in one word, “Giulivismo”; this word also defines Sartoria Giuliva, men’s tailoring atelier and sister brand to Giuliva Heritage Collection. Inspired by the Neapolitan sartorial tradition, the bespoke men’s brand was founded by Gerardo Cavaliere in Rome in 2013.
Sartoria Giuliva’s use of upscale natural materials, its high-end craftsmanship and rigorous attention to details, resonate in the ready-to-wear Giuliva Heritage Collection.
Delivering sophisticated staples, designed and crafted to be beautifully durable, Giuliva Heritage Collection combines the needs of a dynamic, contemporary lifestyle with a timeless attitude.
In order to stimulate a shift in thinking about how we wear clothes and inspire relevant changes in our consumption habits, Giuliva Heritage Collection chooses to put a strong emphasis on quality in order to reduce waste in the long term, through a new, more sustainable slow-fashion approach.
Entirely manufactured in Italy, the garments celebrate the country’s most authentic artisanal craftsmanship. The attention to detail is prevalent throughout, with several stages of production made by hand, including fabric cutting and sewing of buttons, labels, armholes, necklines and flat fell seams.
Giuliva Heritage Collection’s creations hope to accompany their clients, men or women, in their personal journey by enhancing their unique, individual spirit. With love and care.